When 3 Mad Mimi customers write in with email marketing successes they want to share, we pass them on! Thoughtful Subject Lines Boost Engagement: “Independent booksellers, like Blue Heron Books in Uxbridge Ontario, have been faced with many new challenges from electronic books and on-line book retailing. Mad Mimi newsletters have become an exciting and [...]
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The Importance Of Email Marketing
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In Mad Mimi‘s e-book, The Simple Guide to Email Marketing, Dean Levitt explains why email is so important. Email marketing connects you with your customers “When I sign up for newsletters it’s an easy way for me to stay in touch with businesses I like or even business I think I’ll like. As a customer, [...]
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Ecommerce Email Marketing Integration
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Mad Mimi is happy to share an ecommerce email marketing integration, with Cartloom. Cartloom is an ecommerce platform, with features to enhance every aspect of your online store. Now, Cartloom integrates with Mad Mimi, so you can seamlessly convert ecommerce customers to your Mad Mimi audience. Integrating ecommerce with email marketing (re-)engages customers with the buying cycle, [...]
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Email Marketing for Nonprofits : An Interview with {HOPE}Raisers
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Coordinating and keeping a nonprofit organization alive is a relentless task. We’ve learned that for nonprofits, email marketing is an important piece of communicating, fundraising, and flourishing. Here’s a little interview with Mad Mimi customer, Stephanie. She’s currently ensconced in Moore, Oklahoma to help with the aftermath of the tornado. Her organization, {HOPE} raisers, is [...]
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Manage Your Email Lists Based On Reader Action
WrittenHere’s a fantastic new feature that helps you manage your email lists based on which links your readers click. Introducing Mad Mimi’s Link to List feature. Do you want everyone who clicks on a certain URL in your email newsletter to be added to a list in your audience? Easy! Take a look here to learn [...]
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